Vintage Smokey Bear Fire Prevention Poster, NOS Never-Displayed, circa 1980s, Burnt Teddy Bear in a Radio Flyer Wagon, A Trash Fire Can Burn More Than Trash, USDA Forest Service Cardstock waterslide decal A gold-foil sticker that reads

A gold-foil sticker that reads only Boda

🌾 The large rectangular label — the showpiece

The rampant lion has been Iberia's heraldic beast for centuries

This exquisite piece of Americana isn't just a label

Vintage Smokey Bear Fire Prevention Poster, NOS Never-Displayed, circa 1980s, Burnt Teddy Bear in a Radio Flyer Wagon, A Trash Fire Can Burn More Than Trash, USDA Forest Service Cardstock waterslide decal A gold-foil sticker that readsOne of the Most Haunting Images Smokey Bear Ever Made Some pieces of public service advertising are so quietly devastating that they stay with you for life, and this is one of them. It is a vintage Smokey Bear fire prevention poster, printed on heavy cardstock, and its whole message is carried in a single unforgettable picture: a charred, burnt teddy bear, sitting up in a little red Radio Flyer wagon amid the ashes, its fur scorched away, its stuffing